|
|
Your Localized Social Media Monitoring Partner
Localized. Intelligent. Vertical. Efficient.
Listen to the voices of your market. WiseLIVE is your localized, streamlined one-stop solution
focused on Chinese social media communities. You won’t find such a resource anywhere else.
Powered by our location-focused search filtering capabilities, WiseLIVE covers a broad spectrum
of hot social media sites. It has diverse usage scenarios applicable to a wide range of
organizational needs. You can gain easier, faster visibility into social commentary regarding your
products, services and branding.
Localized - covers hundreds of highly active social media sites in Hong
Kong, Macao, Taiwan and the mainland, including Facebook, Twitter, popular China Blogs and
Microblogs, hot discussion forums and many other emerging channels.
Intelligent - managed by professional teams with focused market expertise
and contextual understanding.
Vertical - organized via well-defined social media clusters and
industry-specific content packages.
Efficient - delivers a streamlined solution with user-friendly one-click,
one-stop access to results.
For Marketers & Product Specialists
|
One-stop Campaign Monitor…Gain instant market feedback on advertising
campaigns, product promotions and other events with measurable evaluation. Plan new campaigns with
better ROI.
|
|
Online Brand Measurement… Monitor your online brand equity and
competitors’ reputations. Receive up-to-date status on positive and negative social sentiment.
|
|
Highly Efficient Research Tool…Save considerable time and effort. Obtain
direct and quick responses from end-users. Identify trend-setters and influencers to better design
new offerings.
|
For Corporate Communications & PR Professionals
|
Effective Crisis Management…Monitor and stay alert of negative PR buzz,
anytime, anywhere. Respond to crises and negative opinions in a timely and more appropriate manner.
|
|
Online PR Strategy… Devise more effective online PR tactics with early
awareness of market needs, fears and desires. Uncover unofficial news and rumors about your company
and easily follow hot topics.
|
Key Features
|
Local-focused Content Package… including automatic discovery of new
social channels, emerging slang usage, and industry-specific terminology. Users can clearly define
social media clusters and market segments of interest.
|
|
One-stop Campaign Management…with fast, easy campaign set-up under a
minute. In just a few simple steps, users can customize criteria to keep track of ad-hoc events or
regular hot topics.
|
|
Timely Tracking and Email Alerts…round-the-clock, with timely email
alerts of negative opinions. Users can get updates of new posts to bookmarked discussions
(including importance and potential negativity) for ad hoc handling.
|
|
Versatile Analytical Tool…enables users to flag important posts and mark
the tone of voice. Sophisticated analysis summarizes key statistics, including number of posts for
flagged subjects, overall sentiment report, and other useful data.
|
|
Quick Access Reports…with one-click access to monitored results,
including headlines, authors, number of replies, excerpts, and more. Reports can be exported to
Excel for further analysis and presentation.
|
|
|
 |
 |
 |
 |
"Activity is the only road to knowledge."
-
George Bernard Shaw
|
 |
 |
|