The 16th Asian Games (“the Games”) will kick off in Guangzhou on 12 November 2010. Wisers Information Limited (“Wisers”), the world’s largest Chinese news database and a leading information service provider, has cooperated with Guangzhou’s Southern Metropolis Daily to promote the Games and to foster the information exchange across the border.
Being the major media in the host city of the Asia Games, Southern Metropolis Daily, the member of Nanfang Media Group and one of the most influential media in the Pearl River Delta region and China, holds an important position in reporting the news of the Games to the public.
Under the cooperation, the Games news content from Southern Metropolis Daily will be delivered to Wisers’s news database. The government departments, business entities, academics, NGOs, media and the general public can stay tuned on the latest Games news through Wisers’s information platforms including WiseNews, WiseSearch and WiseNews iPhone edition.
Meanwhile, Southern Metropolis Daily has set up an online news platform for accessing all news content including text, pictures and videos for the Games. Media from Hong Kong, Macao and Taiwan can collaborate with Southern Metropolis Daily and leverage their news resources directly.
The cooperation is not only another milestone in Wisers’s China development but also can bring deeper media relationships and foster information exchange across the region.