Golden Week Insights: Is Cultural Depth More Attractive than Fireworks for Reviving Hong Kong Tourism?

During the Golden Week, the Hong Kong Tourism Board organized events like marine pyrotechnic displays on May 1 and launched a “Golden Week Travel Website” for visitors, providing information on special offers, transportation, and attraction opening times. Additionally, the Yau Tsim Mong Shopping Festival, initiated by the Yau Tsim Mong District Office and District Council,…

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Ahead of Golden Week: Has Hong Kong’s reputation as a shopping paradise changed? “Hong Kong Style” Check-ins Become the Latest Travel Trend

Influx of Mainland Visitors Peaks During Qingming Festival 2024 During the Qingming Festival holiday (April 4-6, 2024), Hong Kong’s Immigration Department recorded a total of 362,000 entries from mainland visitors. This represents a significant 112% increase from the same period in 2023, although it still has not returned to the pre-pandemic levels of 2019, which…

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Top drama series on TVB, ViuTV and Netflix as analyzed by big data

People need entertainment no matter how the political and social winds blow. In 2020 the demand for entertainment was even more acute as the pandemic had forced people to stay home. They were stuck to the TV even during dinnertime, and local TV viewership bounced back. Netflix’s drama series remained most searched hashtags online. Apart…

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