top
Keywords can not be less than two bytes!
Chat
Free Trial
Solution
Apply for Free Trial
*Full name:
*E-mail:
*Telephone:
*Company:
*Place:

-Please choose-

  • Please choose
  • Beijing
  • Tianjin
  • Hebei
  • Shanxi
  • Neimenggu
  • Liaoning
  • Jilin
  • Heilongjiang
  • Shanghai
  • Jiangsu
  • Zhejiang
  • Anhui
  • Fujian
  • Jiangxi
  • Shandong
  • Henan
  • Hubei
  • Hunan
  • Guangdong
  • Guangxi
  • Hainan
  • Chongqing
  • Sichuan
  • Guizhou
  • Yunnan
  • Xicang
  • Shanxi
  • Gansu
  • Qinghai
  • Ningxia
  • Xinjiang
  • Hong Kong
  • Macau
  • Overseas

-Please choose-

  • Please choose

-Please choose-

  • Please choose
*Industry:

-Please choose-

  • Please choose
  • Aviation
  • Food & Beverages
  • Fashion
  • Government
  • Travel & Hotels
  • Retail
  • Watches & Jewellery
  • Luxury goods
  • Beauty & Personal Care
  • Transportations
  • Travel
  • Agency
*How did you learn about us?:

-Please choose-

  • Please choose
  • Word of mouth
  • Other
  • Media Partners
  • Was a client of Wisers'
  • Facebook
  • Weibo
  • WeChat
  • LinkedIn
  • Search Engines
  • Product Test
Report Download
*Full name:
*E-mail:
*Telephone:
*Verification Code:
*Company:
*Place:

-Please choose-

  • Please choose
  • Beijing
  • Tianjin
  • Hebei
  • Shanxi
  • Neimenggu
  • Liaoning
  • Jilin
  • Heilongjiang
  • Shanghai
  • Jiangsu
  • Zhejiang
  • Anhui
  • Fujian
  • Jiangxi
  • Shandong
  • Henan
  • Hubei
  • Hunan
  • Guangdong
  • Guangxi
  • Hainan
  • Chongqing
  • Sichuan
  • Guizhou
  • Yunnan
  • Xicang
  • Shanxi
  • Gansu
  • Qinghai
  • Ningxia
  • Xinjiang
  • Hong Kong
  • Macau
  • Overseas

-Please choose-

  • Please choose

-Please choose-

  • Please choose
*How did you learn about us?:

-Please choose-

  • Please choose
  • Word of mouth
  • Other
  • Media Partners
  • Was a client of Wisers'
  • Facebook
  • Weibo
  • WeChat
  • LinkedIn
  • Search Engines
  • Product Test
*Industry:

-Please choose-

  • Please choose
  • Aviation
  • Food & Beverages
  • Fashion
  • Government
  • Travel & Hotels
  • Retail
  • Watches & Jewellery
  • Luxury goods
  • Beauty & Personal Care
  • Transportations
  • Travel
  • Agency
top
User Login
(852) 2948 3888
Market Trends
Campaign Evaluation and Strategy
It addresses the following business questions:

1. Ways to measure the effectiveness of cross-media and cross-platform brand activities?

2. How did the brand execute its campaign strategy at different phases, pre-heat, campaign, post-campaign?

3. What is the audience profile?

4. How do netizens react to the campaign? Did the brand message reasonate with the audience? "


Effectiveness of Content Strategy
"It addresses the following business questions:

1. What are the key topics being discussed about client brand and competition?

2. Is the brand’s promotion message well discussed by netizens, or there is a divergence between the promotion message and the hot topics discussed by netizens?

3. After thecampaign, do netizens gain more awareness of the brand's main content/value and show stronger interest?"


Consumer Insights
"It addresses the following business questions:

1. Who are the consumers of the category of products/services?

2. How do consumers view my brand and products? How about my brand versus competition?

3. What are the aspects that consumers feel satisfied with?

4. What are consumers’ unmet needs?"